What?
Ford has begun mass-producing the all-electric Europe-only Ford Explorer at its revamped factory in Cologne, Germany, after a $2 billion investment. This revamped factory is now focused on electric vehicles (EVs) and has the capacity to produce over 250,000 cars annually. The Ford Explorer Electric, based on the MEB platform, is Ford’s entry-level EV in Europe, offering a more affordable option compared to the Mustang Mach-E.
Why does it matter?
The launch of the Ford Explorer Electric production marks a significant milestone in Ford’s journey towards electrification. This move signifies Ford’s commitment to producing EVs on a larger scale and meeting the growing demand for electric vehicles in Europe. The investment in transforming the Cologne factory into an EV hub showcases Ford’s determination to compete in the electric vehicle market and offer consumers more sustainable transportation options.
The Ford Explorer Electric comes in two variants – a single rear-mounted electric motor version and a dual-motor all-wheel-drive version, offering different power outputs and driving ranges. With features like up to 185 kW DC fast charging capability, the Explorer Electric aims to provide a practical and efficient electric driving experience for customers. Additionally, Ford’s focus on quality control through the use of self-learning machines and over 600 new robots highlights their commitment to delivering high-quality EVs to consumers.
How is it going to shape the future?
The production of the Ford Explorer Electric in Cologne sets the stage for Ford’s future electric vehicle lineup in Europe. By utilizing the Volkswagen MEB platform and establishing a dedicated Electric Vehicle Center, Ford is positioning itself to expand its EV offerings and increase production capacity to meet the growing demand for electric vehicles. The introduction of more EV models based on the same platform signals Ford’s strategy to accelerate its electric vehicle portfolio and cater to a wider range of consumers seeking sustainable transportation solutions.
In conclusion, Ford’s investment in electrification and the commencement of Ford Explorer Electric production at the Cologne factory not only marks a significant milestone for the company but also represents a step towards a more sustainable future in the automotive industry. With a focus on quality, performance, and affordability, the Ford Explorer Electric sets the tone for Ford’s future in the electric vehicle market, showcasing their commitment to innovation and providing customers with practical and efficient electric driving options.