What?
Jaguar is making waves in the automotive industry with the announcement of their new electric GT luxury sedan priced at over $125,000. This move is part of the company’s rebranding efforts, focusing on electrification and taking Jaguar upmarket.
Why does it matter?
The hefty price tag of the new electric GT positions Jaguar in the luxury segment, pitting them against prestigious brands like Bentley and Porsche. By investing $18.6 billion, Jaguar aims to redefine its image and appeal to premium buyers, marking a significant shift in the company’s strategy.
How is it going to shape the future?
The upcoming electric GT, set to be unveiled later this year, will showcase Jaguar’s commitment to innovation and sustainability. Riding on the Jaguar Electrified Platform, the new vehicle signifies a bold step towards a greener automotive future. With a design inspired by iconic models like the E-Type, the GT is poised to blend classic sophistication with cutting-edge technology when it hits the market in 2025.
Jaguar’s strategic focus on electrification and luxury signifies a new chapter for the brand, positioning them as a formidable contender in the high-end automotive market. As they pave the way for a more sustainable and stylish driving experience, Jaguar’s $125k electric GT luxury sedan stands as a symbol of prestige and innovation in the evolving landscape of electric vehicles.
Source: https://www.motor1.com/news/719485/jaguar-electric-gt-starting-price/
